2026
2026
Automobilist
Automobilist
Automobilist
Brand Manager & Graphic Designer
Brand Manager & Graphic Designer
Brand Manager & Graphic Designer
2020 — 2024
2020 — 2024
2020 —
— 2024

Starting as a Graphic Designer at Automobilist, I gradually grew into the role of Brand Manager while remaining closely involved in the creative work. Over time, my role expanded from producing visual assets to helping connect the Creative and Marketing teams, overseeing brand consistency and shaping how campaigns, products and partnerships were communicated across different channels.
My work covered graphic design, campaign development, photography, video editing, landing pages and microsites, as well as creative and art direction on smaller projects. I also worked on campaigns and collaborations with brands including Porsche, Ferrari, McLaren, Formula 1 teams and more, often taking established key visuals and translating them into a wider range of branded assets and communication.
Starting as a Graphic Designer at Automobilist, I gradually grew into the role of Brand Manager while remaining closely involved in the creative work. Over time, my role expanded from producing visual assets to helping connect the Creative and Marketing teams, overseeing brand consistency and shaping how campaigns, products and partnerships were communicated across different channels.
My work covered graphic design, campaign development, photography, video editing, landing pages and microsites, as well as creative and art direction on smaller projects. I also worked on campaigns and collaborations with brands including Porsche, Ferrari, McLaren, Formula 1 teams and more, often taking established key visuals and translating them into a wider range of branded assets and communication.
Starting as a Graphic Designer at Automobilist, I gradually grew into the role of Brand Manager while remaining closely involved in the creative work. Over time, my role expanded from producing visual assets to helping connect the Creative and Marketing teams, overseeing brand consistency and shaping how campaigns, products and partnerships were communicated across different channels.
My work covered graphic design, campaign development, photography, video editing, landing pages and microsites, as well as creative and art direction on smaller projects. I also worked on campaigns and collaborations with brands including Porsche, Ferrari, McLaren, Formula 1 teams and more, often taking established key visuals and translating them into a wider range of branded assets and communication.
















Automobilist x Oracle Red Bull Racing — Art to the Max
Automobilist x Oracle Red Bull Racing — Art to the Max
Automobilist x Oracle Red Bull Racing — Art to the Max
Campaign Design, Product Presentation, Microsite Design
Campaign Design, Product Presentation, Microsite Design
Campaign Design, Product Presentation, Microsite Design
Collaborators:
Collaborators:
Collaborators:
Longiy — Designer
Longiy — Designer
Longiy — Designer
Jan Rambousek — Creative Direction
Jan Rambousek — Creative Direction
Jan Rambousek — Creative Direction
Kryštof Zika — 3D
Kryštof Zika — 3D
Kryštof Zika — 3D
2025
2025
My role focused on developing the campaign and overall product presentation for the Art Edition Print, a special poster release consisting of 25 unique one-of-one variants created by a guest designer. I produced the imagery for all 25 editions and translated the concept into a complete set of campaign assets across social media, newsletters and web.
I also designed and built a dedicated microsite on Automobilist’s platform, which acted as the central destination for the launch and connected communication coming from both Automobilist and Oracle Red Bull Racing.
My role focused on developing the campaign and overall product presentation for the Art Edition Print, a special poster release consisting of 25 unique one-of-one variants created by a guest designer. I produced the imagery for all 25 editions and translated the concept into a complete set of campaign assets across social media, newsletters and web.
I also designed and built a dedicated microsite on Automobilist’s platform, which acted as the central destination for the launch and connected communication coming from both Automobilist and Oracle Red Bull Racing.
My role focused on developing the campaign and overall product presentation for the Art Edition Print, a special poster release consisting of 25 unique one-of-one variants created by a guest designer. I produced the imagery for all 25 editions and translated the concept into a complete set of campaign assets across social media, newsletters and web.
I also designed and built a dedicated microsite on Automobilist’s platform, which acted as the central destination for the launch and connected communication coming from both Automobilist and Oracle Red Bull Racing.
2022










Automobilist x Audi — Audi Quattro S1
Automobilist x Audi — Audi Quattro S1
Automobilist x Audi — Audi Quattro S1
Campaign Design, Product Presentation, Photograpy
Campaign Design, Product Presentation, Photograpy
Campaign Design, Product Presentation, Photograpy
Collaborators:
Collaborators:
Collaborators:
Jan Rambousek — Creative Direction
Jan Rambousek — Creative Direction
Jan Rambousek — Creative Direction
Kryštof Zika — Animation
Kryštof Zika — Animation
Kryštof Zika — Animation
2025
2025
The Audi Quattro project is a good example of how a typical Automobilist campaign came together. The visual language from the original poster was carried across social media, newsletters, the website and product presentation, turning one key artwork into a full campaign across all of Automobilist’s channels.
The launch also included Christian Geistdörfer’s visit and a poster signing session, which I photographed and used as part of the wider story around the release.
The Audi Quattro project is a good example of how a typical Automobilist campaign came together. The visual language from the original poster was carried across social media, newsletters, the website and product presentation, turning one key artwork into a full campaign across all of Automobilist’s channels.
The launch also included Christian Geistdörfer’s visit and a poster signing session, which I photographed and used as part of the wider story around the release.
The Audi Quattro project is a good example of how a typical Automobilist campaign came together. The visual language from the original poster was carried across social media, newsletters, the website and product presentation, turning one key artwork into a full campaign across all of Automobilist’s channels.
The launch also included Christian Geistdörfer’s visit and a poster signing session, which I photographed and used as part of the wider story around the release.
2021






Automobilist x Monza — 100 Years of Monza
Automobilist x Monza — 100 Years of Monza
Automobilist x Monza — 100 Years of Monza
Marketing Campaign, Photography
Marketing Campaign, Photography
Marketing Campaign, Photography
Collaborators:
Collaborators:
Collaborators:
Jan Rambousek — Creative Direction
Jan Rambousek — Creative Direction
Jan Rambousek — Creative Direction
Kryštof Zika — Photography
Kryštof Zika — Photography
Kryštof Zika — Photography
2025
2025
The 100 Years of Monza collection brought a selection of historic poster designs back to life to celebrate the circuit’s centenary. We travelled to Monza to photograph the collection on location and create a visual story around the release.
The resulting imagery became the foundation for the wider campaign, with the communication adapted across social media, website, newsletters, paid ads, partner channels and other launch materials, presenting the individual posters as one cohesive collection.
The 100 Years of Monza collection brought a selection of historic poster designs back to life to celebrate the circuit’s centenary. We travelled to Monza to photograph the collection on location and create a visual story around the release.
The resulting imagery became the foundation for the wider campaign, with the communication adapted across social media, website, newsletters, paid ads, partner channels and other launch materials, presenting the individual posters as one cohesive collection.
The 100 Years of Monza collection brought a selection of historic poster designs back to life to celebrate the circuit’s centenary. We travelled to Monza to photograph the collection on location and create a visual story around the release.
The resulting imagery became the foundation for the wider campaign, with the communication adapted across social media, website, newsletters, paid ads, partner channels and other launch materials, presenting the individual posters as one cohesive collection.
2022











Automobilist x De Tomaso — Mission AAR
Automobilist x De Tomaso — Mission AAR
Automobilist x De Tomaso — Mission AAR
Logo Concepts
Logo Concepts
Logo Concepts
Collaborators:
Collaborators:
Collaborators:
Jan Rambousek — Creative Direction
Jan Rambousek — Creative Direction
Jan Rambousek — Creative Direction
2025
2025
Mission AAR — American Automotive Renaissance — was a long-term initiative by De Tomaso aimed at bringing a renewed focus to American automotive design and craftsmanship. As part of Automobilist’s creative collaboration with the brand, I developed early logo and branding concepts for the initiative.
The selected direction was then refined and finalised by Creative Director Jan Rambousek before becoming part of the wider Mission AAR identity, including its use across the Automobilist x De Tomaso poster collection.
Mission AAR — American Automotive Renaissance — was a long-term initiative by De Tomaso aimed at bringing a renewed focus to American automotive design and craftsmanship. As part of Automobilist’s creative collaboration with the brand, I developed early logo and branding concepts for the initiative.
The selected direction was then refined and finalised by Creative Director Jan Rambousek before becoming part of the wider Mission AAR identity, including its use across the Automobilist x De Tomaso poster collection.
Mission AAR — American Automotive Renaissance — was a long-term initiative by De Tomaso aimed at bringing a renewed focus to American automotive design and craftsmanship. As part of Automobilist’s creative collaboration with the brand, I developed early logo and branding concepts for the initiative.
The selected direction was then refined and finalised by Creative Director Jan Rambousek before becoming part of the wider Mission AAR identity, including its use across the Automobilist x De Tomaso poster collection.
2020







