2026
2026
De Tomaso Automobili
De Tomaso Automobili
De Tomaso Automobili
Brand & Digital Designer
Brand & Digital Designer
Brand & Digital Designer
2024 — 2026
2024 — 2026
2024 —
— 2026
As part of a small multidisciplinary creative team at De Tomaso, I worked closely with marketing to shape how the brand, its products and their stories were communicated. My role combined creative thinking with hands-on design, from developing ideas and concepts to bringing them to life through campaigns, websites, social content, newsletters, presentations and bespoke customer communication.
Working in such a small team meant being involved in projects from early ideas through to final delivery. These included vehicle launches, the P72 configurator and its customer journey, digital experiences and brand materials. Together, we brought design, photography, CGI, motion and marketing into one consistent brand experience, always considering how each touchpoint contributed to the bigger picture.
As part of a small multidisciplinary creative team at De Tomaso, I worked closely with marketing to shape how the brand, its products and their stories were communicated. My role combined creative thinking with hands-on design, from developing ideas and concepts to bringing them to life through campaigns, websites, social content, newsletters, presentations and bespoke customer communication.
Working in such a small team meant being involved in projects from early ideas through to final delivery. These included vehicle launches, the P72 configurator and its customer journey, digital experiences and brand materials. Together, we brought design, photography, CGI, motion and marketing into one consistent brand experience, always considering how each touchpoint contributed to the bigger picture.
As part of a small multidisciplinary creative team at De Tomaso, I worked closely with marketing to shape how the brand, its products and their stories were communicated. My role combined creative thinking with hands-on design, from developing ideas and concepts to bringing them to life through campaigns, websites, social content, newsletters, presentations and bespoke customer communication.
Working in such a small team meant being involved in projects from early ideas through to final delivery. These included vehicle launches, the P72 configurator and its customer journey, digital experiences and brand materials. Together, we brought design, photography, CGI, motion and marketing into one consistent brand experience, always considering how each touchpoint contributed to the bigger picture.
Website Design & Development
Website Design & Development
Website Design & Development
UX/UI, Web Design, Development in Framer
UX/UI, Web Design, Development in Framer
UX/UI, Web Design, Development in Framer
Collaborators:
Collaborators:
Collaborators:
Jiří Kubík — Art Director & 3D Renderings
Jiří Kubík — Art Director & 3D Renderings
Jiří Kubík — Art Director & 3D Renderings
Marek Kukačka — 3D Assets & Technical Support
Marek Kukačka — 3D Assets & Technical Support
Marek Kukačka — 3D Assets & Technical Support
2025
2025
The De Tomaso website was designed and built from scratch in Framer, learning and expanding what the platform could do along the way. I designed the individual pages and built them into a growing digital system, combining native Framer functionality with interactive elements created externally in tools such as Spline.
The site gradually expanded to include editorial content, integrations with the email platform, enquiry and ROI forms, campaign landing pages and other brand touchpoints. It was never really treated as a finished product — we kept adding new ideas, refining interactions and polishing the overall experience, with a larger 2.0 evolution already in development.
The De Tomaso website was designed and built from scratch in Framer, learning and expanding what the platform could do along the way. I designed the individual pages and built them into a growing digital system, combining native Framer functionality with interactive elements created externally in tools such as Spline.
The site gradually expanded to include editorial content, integrations with the email platform, enquiry and ROI forms, campaign landing pages and other brand touchpoints. It was never really treated as a finished product — we kept adding new ideas, refining interactions and polishing the overall experience, with a larger 2.0 evolution already in development.
The De Tomaso website was designed and built from scratch in Framer, learning and expanding what the platform could do along the way. I designed the individual pages and built them into a growing digital system, combining native Framer functionality with interactive elements created externally in tools such as Spline.
The site gradually expanded to include editorial content, integrations with the email platform, enquiry and ROI forms, campaign landing pages and other brand touchpoints. It was never really treated as a finished product — we kept adding new ideas, refining interactions and polishing the overall experience, with a larger 2.0 evolution already in development.
2025
Christmas Greetings
Christmas Greetings
Christmas Greetings
Concept, Asset Design, Creative Direction
Concept, Asset Design, Creative Direction
Concept, Asset Design, Creative Direction
Collaborators:
Collaborators:
Collaborators:
Jiří Kubík — Art Director & 3D Renderings
Jiří Kubík — Art Director & 3D Renderings
Jiří Kubík — Art Director & 3D Renderings
Marek Kukačka — 3D Assets & Technical Support
Marek Kukačka — 3D Assets & Technical Support
Marek Kukačka — 3D Assets & Technical Support
2025
2025
Rather than relying on traditional Christmas imagery, the idea was to imagine what a winter holiday with a P72 could feel like — driving into the mountains with De Tomaso skis and scarves, bringing the brand into a more elevated world of luxury and lifestyle.
I developed the initial campaign concept and designed the supporting product ideas, which then became part of the wider creative development and were recreated in 3D as both a complete winter scene and individual product visuals.
The aim was to create a seasonal message that felt more connected to the world of De Tomaso and less like a typical Christmas campaign.
Rather than relying on traditional Christmas imagery, the idea was to imagine what a winter holiday with a P72 could feel like — driving into the mountains with De Tomaso skis and scarves, bringing the brand into a more elevated world of luxury and lifestyle.
I developed the initial campaign concept and designed the supporting product ideas, which then became part of the wider creative development and were recreated in 3D as both a complete winter scene and individual product visuals.
The aim was to create a seasonal message that felt more connected to the world of De Tomaso and less like a typical Christmas campaign.
Rather than relying on traditional Christmas imagery, the idea was to imagine what a winter holiday with a P72 could feel like — driving into the mountains with De Tomaso skis and scarves, bringing the brand into a more elevated world of luxury and lifestyle.
I developed the initial campaign concept and designed the supporting product ideas, which then became part of the wider creative development and were recreated in 3D as both a complete winter scene and individual product visuals.
The aim was to create a seasonal message that felt more connected to the world of De Tomaso and less like a typical Christmas campaign.
2025
